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GEO: SEO for AI answers

Generative engine optimization: get cited when buyers ask AI

Buyers now ask ChatGPT, Perplexity, Gemini and Claude before they ever see a search result. Generative engine optimization (GEO) improves the odds that those assistants can read your site, trust it and cite it in the answer.

Run a free GEO audit How it works
  • Free, no account needed
  • Checks up to 10 pages
  • Results in about a minute
  • Reddit threads
  • Medium articles
  • LinkedIn posts
  • Quora answers
  • Google page one
  • ChatGPT answers
  • Perplexity citations
  • Substack posts
  • Industry forums
  • Review platforms
  • Keyword research
  • Parasite SERP scans
  • Link Network placements
  • Live link checks
  • IndexNow submission
  • Search Console sitemaps
  • Rank tracking
  • AI visibility
  • GEO audit
  • Growth reports
  • Parasite SEO
  • Grey hat SEO
  • Black hat SEO tools
  • SEO automation
  • AI search optimization
  • Casino SEO
  • iGaming SEO
  • Adult SEO
  • Sports betting SEO
  • Agency projects

Your problem, our solution

Why search optimization now has two fronts

01

AI answers skip the click

If an assistant answers without citing you, ranking alone doesn't bring the visitor.

With CrakSEOAI visibility checks show whether ChatGPT mentions your brand and which sources AI Overviews cite.

02

Assistants cite what ranks

Most AI citations come from pages already in the top results.

With CrakSEORelevant backlinks and indexing help your own pages earn those positions.

03

Technical gaps hide you

Blocked crawlers, missing files and unreadable pages keep assistants out.

With CrakSEOThe free GEO audit checks crawler access, structure and AI readability in a minute.

04

Too much to monitor

Checking rankings and AI mentions by hand doesn't scale.

With CrakSEOAsk your AI client through the SEO data MCP servers, paid per call.

How it works

From your site to links and indexed pages in three steps

  1. 1

    Add your site

    Connect it with the WordPress plugin or the Next.js blog package and add the keywords you care about.

  2. 2

    See where you can rank

    Parasite SERP scans show who holds page one for each keyword and where your own pages stand.

  3. 3

    Get links and indexing

    Join the Link Network for relevant backlinks every month, and submit every new page to Google and Bing.

What you get

Tools for generative engine optimization

AI search

AI visibility checks

Check whether ChatGPT mentions your brand and which sources Google's AI Overviews cite, through the AI Visibility MCP.

Learn more

For AI agents

SEO data MCP and API

SERP, keyword, backlink, rank and site audit data for Claude, Cursor or your own code, paid per call.

Learn more

Research

Parasite SERP scans

See who holds page one for each keyword: your site, competitors, and platforms like Reddit, Quora and Medium, with the AI Overview sources.

Learn more

Backlinks

Link Network

About 4 relevant backlinks a month inside real articles on other member sites, reviewed by staff and checked on the live page.

Learn more

Indexing

URL Indexing

Free IndexNow, Bing and Search Console sitemap submission for every new page, plus managed Google submission from API credits.

Learn more

Free

Search Console + Bing MCP

Your own clicks, queries and indexing status from Google Search Console and Bing Webmaster Tools in your AI client, at no cost.

Read the docs

Product preview

See it in your CrakSEO dashboard

Pick a view. The preview uses sample data; your account shows the same views for your own site and keywords.

Preview · Sample data
r roofing-crm.example Dashboard Staff-reviewed links
Parasite SERP scanSample
YYou

Scan page one for my target keywords and show which platforms rank.

cCrakSEO

Each keyword's page one is grouped by owner: your site, competitors, parasite platforms and the rest, with the best position for each.

Platform and keyword targetsSample output
CrakSEO dashboardSample data
roofing-crm.example · keywords / parasites
SERP SCAN

Who owns page one.

Each keyword's page one is grouped by owner: your site, competitors, parasite platforms and the rest, with the best position for each.

KeywordPlatformBest position
crm for roofersReddit#3
roofing estimate appMedium#6
roofing lead tipsQuora#4
Platform and keyword targets
Sample project Not a live account
Illustrative preview with sample data, not a live account.Get started

What is generative engine optimization?

Generative engine optimization (GEO) improves the chance that AI assistants find, trust and cite your content when they answer a question.

It builds on SEO: crawlable pages, clear structure and authoritative mentions across the web, including the community platforms assistants often cite. Ranking pages get cited most, which is why backlinks and indexing still matter.

A practical GEO checklist

Start with the technical basics, then earn mentions where assistants look. The free GEO audit checks the technical items in a minute.

  • Allow reputable AI crawlers in robots.txt where that fits your policy.
  • Publish a sitemap and keep important pages indexable.
  • Write direct answers with clear headings and structured data.
  • Earn mentions on platforms that rank and get cited for your topic.
  • Track which prompts mention you and which competitors appear instead.

How to rank in ChatGPT and AI answers

Assistants lean on sources that already rank and get discussed: community threads, reviews and established publications. That overlap is why parasite SEO posts can also lift AI visibility.

Check which sources get cited for your prompts, improve and link your own pages, and track whether mentions appear. Use SEO automation software to keep the loop running.

Why CrakSEO

GEO tooling compared

vs. AI visibility trackers

Trackers report mentions. Here you also get the links and indexing that help pages rank and get cited.

vs. AI writing tools

Writers produce text. Citations go to pages that are indexed and linked.

vs. traditional SEO suites

Suites focus on Google rankings. AI Overview sources and ChatGPT mentions need their own checks.

vs. an agency

Run the checks yourself from your AI client, paid per call, instead of waiting for a monthly report.

Frequently asked questions

Generative engine optimization: your questions answered

Talk to us
What is generative engine optimization?

Optimizing your content and brand presence so AI assistants and AI search features find, trust and cite you, alongside ranking in traditional search results.

Is GEO different from SEO?

GEO builds on SEO. Technical access, clear content and authority still matter, but GEO also focuses on mentions and citations inside AI-generated answers.

How do I rank in ChatGPT search?

Make your pages crawlable by AI crawlers, answer questions directly, earn mentions on sources that rank for your topic, and keep important pages indexed in Bing and Google, which AI search tools draw on.

What belongs on a GEO checklist?

Crawler access, an indexable sitemap, direct answers with clear structure and structured data, mentions on frequently cited platforms and ongoing tracking of the prompts that matter.

Can you guarantee ChatGPT will recommend my brand?

No. AI assistants choose sources independently and change often. You can improve access, clarity and authoritative mentions and measure the result.

Get found on Google and in AI answers

Start with the free audit, then add links, indexing and AI visibility data.

Run a free GEO audit See pricing
Rankings, indexing and AI citations are never guaranteed. Platforms set their own rules.